Eminence

Perspectives

Lessons from the ‘Being’ Franchise on reputational wealth

Lessons from the ‘Being’ Franchise on reputational wealth After a regular day at work, I received a call from an old friend on my way back home. Since it had been long that we got a chance to connect, we started talking about life, career, …

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Time to up your Reputation quotient?

Time to up your Reputation quotient? Oh yes! It’s a small world, as the most pertinent conversations can happen in unexpected situations. Recently, I met the CEO of a reasonably well-known company in an elevator and as most conversations begin, he happened to ask me about what I do. As …

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Are you practicing Picasso’s way?

Are you practicing Picasso’s way? Picasso lived to be 91 years old i.e. approximately a total of 33,035 days. He created his first artwork at the age of 8, but it took him close to 20 years to showcase his passion to the world. With 26,075 published works, that means he averaged 1 new piece of artwork every day of …

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Flawed hero worship

Flawed hero worship Ranbaxy – A brand that caught my attention when one of my relatives, closely associated with the pharma industry, spoke highly of it. He went on to highlight its growing significance globally and how it is gaining popularity in countries like the …

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What’s your CVV Code?

What’s your CVV Code? Recently I was speaking at a forum with a room full of women aspiring to join boards as independent directors. The forum objective was to discuss the nuances around being an independent director and what it …

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Communication during Black Swan Events – Sensitivity is key

Communication during Black Swan Events – Sensitivity is key It all first started in 2001 when the twin towers were attacked, and global media was all over talking about the planning involved, the disaster and its aftermath. Thereafter, there was a slowdown in almost every industry from airlines to exports. This was my first brush...
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Offline reputation building: Start early, go big

Offline reputation building: Start early, go big Often when I am speaking with my mentees, we reflect on the entire span of their career, starting from their first few years in the corporate world. I usually ask them some questions about what they did in their early stages to enhance their personal brand. A common...
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Acquisition on your mind? Get your communication right

Acquisition on your mind? Get your communication right “Looking back on the acquisitions of Pixar, Marvel, and Lucasfilm, the thread that runs through all of them (other than that, taken together, they transformed Disney) is that each deal depended on building trust with a single controlling entity. There were complicated issues to negotiate in all...
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Your company is doing a social deed? Position it subtly …

Your company is doing a social deed? Position it subtly … Scrolling through my Twitter feed a few days back, I came across a tweet by a well known journalist expressing her annoyance at countless press releases on companies giving donations or launching funds towards COVID-19 relief measures. Rightly put by her, a good deed...
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Irresponsible CSR can damage your reputation

Irresponsible CSR can damage your reputation Every day, I come across at least one post regarding a company that has contributed towards the PMCARES fund or provided other relief measures for the COVID19 pandemic. While some of these efforts are worthy of being applauded, some are simply dismissed for being opportunistic and insincere. CSR done...
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Ambiguous and anxious environment needs responsive communication

Ambiguous and anxious environment needs responsive communication Recently, on my internal team group, one of my colleagues shared a news update about a pizza delivery boy in Delhi testing positive with the COVID19 virus. This initiated intense discussions which fueled already heightened concerns and apprehensions around the pandemic. However, within a few hours, the same colleague shared...
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